Twitter Can Help You In Your Real Estate Business

Posted on | November 28, 2009 | No Comments

At every real estate conventions, boot camps, or seminars the topic of marketing comes up. Someone will mention Facebook (that’s a whole different story) which is always closely followed by a comment about Twitter. So… let’s evaluate is Twitter worth it? If it IS worth it, how can you best use it for great results? First, lets look at just what Twitter is and what it can do for your marketing efforts.

Twitter.com is a website that anyone can make a profile and become a “micro-blogger”. Twitter is like an original blog (aka web-log) in that it allows you say anything you desire to say to anyone and everyone that will see it – with a single exception. Twitter only lets you to express yourself–0 letters at a time. So it’s a little similar to using you cell phone to send the world a text message. When you identify a profile of a person whose Twitter posts (called “tweets”) you can “follow” that person – whenever they put up something new, it will show up on your Twitter home screen. If someone locates YOUR profile and follows YOU, then you will be notified that that person is “following” you. Now that you know the basics, let’s look at making this a useful and PROFITABLE avenue for you.

Because the old adage “Out of sight, out of mind” is usually true, you’ll need to stay active with your “tweeting” you should be posting at least once a day. Find something to say specific to real estate – something that other people will find useful. If you just start blasting info about properties you have for sale, it probably won’t get you as far as you hope. After all – when was the last time you opened and read an email from someone trying to sell you something?

When you give your followers something they can use or something they find fascinating (even if it ISN’T about the real estate industry) then you’ll have a chance to maintain their attention. When you gain their friendship, they’ll be more open to review what you have to say when you want to offer them something you’ve listed.

Twitter, like other social networking sites, is a wonderful way to network and connect with people – just keep in mind that they are real people and desire to be respected and treated like real people. They aren’t dollar signs. So connect when someone follows you, send them a short personal “tweet” letting them feel you appreciate them.

Remember that being real with people and giving thoughtful content is what Twitter is all about – the money will follow if you treat people like people and post regularly so that your Twitter marketing is consistently on the radar! The more you do this, the larger your following will be – and the larger your following, the better your chances of communicating with someone who wants to make a deal – which, of course, means a better chance for you to profit!

REOGoldMiner.com is a site that helps you identify REO deals and valuate them at the click of a button. We have a passion for Real Estate, internet marketing, and helping investors become the most success they can be in their real estate business.

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